Kevin Watkins, UN development expert and former Oxfam campaigner, says road crashes are a 'one way ticket to poverty'. At our last campaign event before the Ministerial, Kevin was joined on stage by George Robertson and Michelle Yeoh to urge delegates to look beyond Moscow and be ready to take our case back to the UN to argue for the Decade of Action.
Implementation is a big theme of the event. We're thinking beyond the advocacy to getting the financial backing for specific practical measures that will save real lives. So today the FIA Foundation and IRAP signed a $10 million partnership, and a new 'Global Helmet Vaccine Initiative' was launched by the AIP Foundation, FIA Foundation and the World Bank. And at the end of the day comes news of a $125 million investment in global road safety by Michael Bloomberg, the mayor of New York (via his private foundation). This is the first big public health donation to road safety, a huge moment, and an exciting climax to this phase of our campaign.